5 Creative Ways to Use Washi Tape in Gift Packaging

When it comes to gift packaging, even the smallest details can make a big difference! Washi tape has the ability to elevate not just your packaging but also the entire unboxing experience.

Once a staple of craft stores, this textured and endlessly versatile tape has become a luxury packaging essential. So, how can you use it to really bring your gift wrapping to life? Here are five ideas.

1. Elevate Plain Kraft Paper with Washi Tape Accents

Kraft paper is a timeless choice for gift packaging, loved for its neutral tones and sustainable appeal. But on its own, it can sometimes feel a little understated.

However, washi tape brings an opportunity to add polish, color, and texture while maintaining a clean, modern aesthetic.

For instance, wrap your package in natural kraft and add slim black-and-white geometric tape along the edges for contrast for an effortlessly chic Scandinavian vibe. If you’re packaging for the festive season, try combining recycled kraft with deep green matte washi and delicate gold foils to create a warm, elevated finish. You can even layer wider tapes beneath thinner metallic strips to mimic boutique-style borders that feel curated and intentional.

This pairing strikes the perfect balance between minimalism and luxury—especially when styled with satin ribbons, vellum wraps, or wax seals for an added tactile experience.

2. Embellish Gift Cards and Notes with Washi Details

Handwritten cards, thank-you notes, or personalized inserts can be transformed into keepsakes with a few carefully placed strips of washi tape. Think of a delicate champagne-gold tape framing the edges of a handwritten thank-you card, or patterned tapes used diagonally to create modern, editorial-inspired accents. Even the smallest details, like sealing envelopes with a tiny metallic tab, elevate the entire experience. 

The goal is cohesion: when the washi tape inside mirrors the designs on your exterior packaging, the unboxing feels considered and intentional. This subtle coordination makes the recipient feel as though every single detail was designed just for them—and in the world of premium gifting, that sense of care is priceless!

3. Design Chic Patterns and Striking Stripes

While washi tape works well as an accent, it can also become the main design feature of your packaging. By layering different widths, finishes, and textures, you can create striking visual patterns that feel bold, modern, and completely bespoke.

Diagonal striping works especially well for creating geometric impact on boxes. Meanwhile, horizontal layering in muted tones can give your packaging a minimalist editorial feel. For holiday gifting, consider alternating velvet-textured gold tapes with deep navy and ivory matte finishes for a luxurious winter aesthetic.

One notable thing to mention here is to use restraint. To keep the look refined and high-end, stick to two or three complementary colours rather than mixing too many patterns. In premium packaging, intentional simplicity speaks volumes.

4. Create Custom Labels and Personalized Tags

Personalization is one of the most effective ways to make packaging memorable—and washi tape makes it almost effortless. In fact, wide matte or writable tapes can double as custom name tags or labels.

Using a fine-tipped gold or white pen, you can handwrite names, initials, or short messages directly onto the tape and layer it across kraft bags, boutique boxes, or tissue wraps. This technique works particularly well for weddings, corporate gifting, and seasonal hampers, where creating an elevated, tailor-made experience matters most. 

5. Seal Tissue Wraps and Layers With Washi Tape

One of the simplest yet arguably best ways to use washi tape is for sealing tissue paper, wrapping layers, and gift bags. Instead of using plain stickers or glue dots, a strip of patterned or metallic washi adds an instant boutique touch.

For a polished, elevated look, choose tapes that complement your packaging palette. For example, pair soft ivory tissue with brushed-gold washi for a delicate, understated finish, or match deep navy boxes with velvet-textured metallics for a bold, modern statement. You can also layer two slim tapes diagonally across the fold for a customised, designer-inspired effect.

Add That Finishing Touch With Washi Tape!

Washi tape may look simple, but when used thoughtfully, it can transform any package into something elegant and memorable. From elevating plain kraft paper to adding subtle accents on handwritten cards or sealing tissue wraps with a boutique touch, each strip adds a hint of artistry that makes the entire gifting experience feel more special.

And if you want more when it comes to premium gift packaging, Hammont is here to help you make that next person feel extra special!